I got a big fat envelope in today’s mail announcing this new Mazda promo. I guess they couldn’t come up with something using zoom-zoom and because of their previous Rev-It-Up thing they have named this program R.E.V., which stands for Rewards Every Visit. I think it is something like those cards that grocery stores use, the more you buy, the more reward points you get and then you redeem those points for fabulous prizes or something. I’m totally vague on this because the fat envelope came with a cover letter and no less than three (and some of those multi-page) inserts chock full of fine print and titled Rules and Terms & Conditions. And I ain’t slogging through all that to unearth the nugget of fools gold offered. One of them is an application for a Mazda REV credit card. If you drive a Velocity Red Mazdaspeed Miata you might go for it because that looks like what is depicted on the card, but otherwise the minimum 12.99% interest should keep everyone else away. There appears to be some sort of sweepstakes involved and I might try and get in an entry, if they don’t make me fill out too big a form online. You don’t have to get the credit card to play along, but them including it in the mailing will probably get some suckers to apply thinking it will increase their odds of winning.
Comet Gestation Counter: 14 days
I got the same mailer. I talked to my dealer and the basic deal is that you earn points which you can then take off your next service or parts or accessories from the dealer as real $$.
It actually doesn’t sound too bad. I asked about all the paper and the dealer said it had to be in there just because of all the legal bull that goes along with program like this.
The dealer also said the Sweeps is legit. 2 RX-8’s – 1 in September and 1 next July (2005). If you join the program – even without the card, you’re entered.
And, by the way, I signed up for the credit card. There’s no annual fee and I get 1% back in points. My Airline Frequent Flier Visa is a $60 annual fee and I can’t even book a flight with the stupid miles because of all the black out dates.
Anyway – since I still have my dealer do the oil changes on my Miata because I’m not all that good with a wrench and really hate getting dirty – I figured since I don’t have to pay to be a member of R.E.V. – why not save a few bucks? More gas money to drive down the coast.
Ciao
Kel